Call of Duty: Black Ops III

It has been a few days since annoucement of new Call of Duty game, next installment in Black Ops series - Black Ops III - made by Treyarch. This is sequel that a lot of people wanted but it looks almost impossible to create next Black Ops title because of multiple ending of Black Ops II.

Announcement teaser for Black Ops III.

About announcement campaign: It wasn't particulary bad, but it has small impact because it was only for snapchat users. That mean that me and a lot of other people were aware about campaign only via Twitter/Facebook or gaming news, but we wasn't part of it. But still it was interesting to just read about what is going on on Snapchat. It was working like if you found a snapchat QR image in Black Ops II multiplayer, scan it and send to snapchat it makes you following Black Ops account on snapchat and occasionally you get a message with some images, sounds but still nothing big. But, the main thing that killed this announcement campaign was timing. In same time when this campaign was running - Square Enix announced Deus Ex: Mankind Divided. Everybody turned eyes away from Black Ops and for two days were hyping for Deus Ex. Now, campaign is over and Black Ops III is still in shadows after Deus Ex.

#Gaming